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CASE STUDY
Vizio Drives Incremental Sales For A Beverage Brand

Snapshot
SOLUTION AREA
Marketing
SOLUTION
NCS Targeting
INDUSTRIES
Media
CLIENT
Manufacturer

Objective
Vizio needed to help a beverage brand introduce a drink to a new audience and drive incremental sales from a CTV campaign.

Solution
They built a campaign around a unique asset to drive sales, the Home Screen sponsorship.
Results
Vizio measured their campaign with NCS and discovered that the Home Screen sponsorship was a big success, contributing 82% of total incremental sales.



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